Relationships are Key for Growing Businesses

By Nell Merlino

OPENFORUM.COM  Are you involved in your community outside of work? Are you the go-to person for your PTA, local farmer’s market or church? What kind of relationships have you built from those connections? I’ve built an organization from relationships I’ve developed through different circles that have been invaluable for my business and social life.
Professionally, people tend to confuse networking with relationships. Networking is the act of finding out who’s around. You go to a networking event to meet people with which to build relationships. And you build relationships by doing things with people. Talking on the phone does not constitute as a relationship if you never interact with that person face-to-face.


...Relationships are key. I can’t stress this enough. They are what organizations are built from. People tend to be unsure about how to expand their universe, but it’s something you will do for a lifetime.